Mrs. Madhulika Chaudhuri

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Ms. Madhulika Chaudhuri

Designation: Assistant Professor
School/Departmet: School of Media and Marketing
Email: madhulikachaudhuri.suas.ac.in
Phone: [official contact number, if applicable]

LinkedIn Profile: https://www.linkedin.com/in/madhulikachaudhuri/

Degree	Specialization	University/Institution	Year of Completion
Ph.D.	Marketing	Medicaps University, Indore	Pursuing (to be completed by November 2025)
M.Tech/MBA/PG	Marketing	IMS, DAVV, Indore	2014
B.Tech/BBA/UG	BJMC (Journalism and Mass Comm) B.Sc (Biology)	DAVV, Indore Holkar Science College Indore	1994 1993

Total Experience: 25+ years
Academic Experience: 5 years
Industry Experience: 24 Years
Previous Institutions/Organizations:
- General Manager, Trehan Damodar Ropeways, Pvt. Ltd. Dewas, 7 years
- Proprietor & Founder, Addbest Digitally Creative Solutions, 12 years
- Manager, Tej Oil Extractions Techniques Pvt. Ltd., 4 years
- Graphic Designer, Asian Adventures, 8 years
- Content Developer, Kaliedoindia, 1 year
- Graphic Designer, Phoenix International, 6 months
- Freelancer, Convisual Ag Germany, 1 year
- Content Writer, Webdunia Pvt. Ltd., 1 year
- Computer/English Teacher, Renaissance School, Bulandshahar, 1 year
- Computer/English Teacher, San Thome Academy Dewas, 2 years
- Graphic Designer, Indian Express Chandigarh, 2 years

Marketing
Digital Marketing
Graphic Designing
PR and liasoning
Digital Entrepreneurship

Mathur, M., Mandhyana, Y., & Chaudhuri, M. (2024). Effect of socio-demographic factors on consumer’s attitude towards artificial intelligent based digital voice assistant. The International Conference on Global Economic Revolutions, 15–27.
Mathur, M. (2023) Chaudhuri, M. Sharma, S. Retail store image as a predictor of consumer behavior – A review based theoretical model. Korea Review of International Studies, 16(50), September 2023.
Saiyed, M., Chaudhuri, M., & Rathi, M. (2023). Social commerce platforms: Online trust, perceived risk, and purchase intentions in the decision-making process of consumers. Journal of the Oriental Institute, M. S. University of Baroda, 72 [ISSN: 0030-5324]
Chaudhuri, M., Tater, B., & Mathur, M. (2023). Digital entrepreneurship opportunities and challenges – With special reference to Indore. Journal of the Asiatic Society of Mumbai.

Marketing, Trehan Damodar Ropeways, 10 years, Consultant.
Marketing, Asian Adventures, 12 years, Consultant

2022, Fundamentals of Digital Marketing, Infosys Indore
2023, Digital entrepreneurship opportunities and challenges, Medicaps University, Indore
2024, Effect of socio-demographic factors on consumer’s attitude towards artificial intelligent based digital voice assistant, International Conference on Global Economic Revolutions
2025, Case Writing Workshop, Symbiosis
2025, Consumer Perception of Personalized Algorithms Survey, Jaipuria Institute of Management, Ghaziabad

Our Faculty

Ms. Madhulika Chaudhuri

About Symbiosis Indore

SUAS