Ms. Aishwarya Arora - SUAS

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Ms. Aishwarya Arora

Designation: Assistant Professor
School/Department: School of Media and Marketing
Email: aishwarya.arora@suas.ac.in
Phone:
LinkedIn Profile: https://www.linkedin.com/in/aishwarya-arora-905a1560/

Degree	Specialization	University/Institution	Year of Completion
Ph.D.	Marketing	MICA, Ahmedabad	2025
MBA		MANIT, Bhopal	2017
M.COM		IGNOU	2019
B.COM(H)	MANAGEMENT	IEHE, Bhopal	2012

Total Experience: 8
Academic Experience: 8
Industry Experience: NA.
Previous Institutions/Organizations:
- Visiting Research Fellow, Western Sydney University, Sydney, Australia
- Research Assistant, MICA, Ahmedabad
- Assistant Professor, Renaissance University, Indore
- Honorary Faculty, Institute for Excellence in Higher Education, Bhopal

Marketing, Consumer Behaviour, Consumer Cultures

Motherhood and Compensatory Consumption
Digital Cultures and Consumption
Online Communities

Research Papers (Selected)
(Case Study: Delta Air Lines Battles Carbon-Offset Credibility Allegations (English version) | Ivey Publishing, 2024)

Arora, A., SV, P., Roy, G., Kasilingam D., Deshmukh*, S., (2023, May 15-17) Mobile Application Service Personalization-A Structural Topic Modelling Approach-An (Paper Presentation), Academy of Marketing Science, New Orleans, USA

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