
Dr. Charu Dubey
- Associate ProfessorSCHOOL OF INTERDISCIPLINARY SCIENCES
Qualifications:
- PhD.| MBA (Marketing)| MA (English Literature)| B.Ed| B.Sc
Areas of expertise:
- Communication; Soft Skills; Marketing
Experience:
25 years
PUBLICATIONS:
- Emotional Intelligence-the Key to Success. Presented in Fourth M. P. Science Congress 2007.
- New Dimensions in Rural Retailing – Conference Paper accepted by Maharaja Ranjit Singh College, Indore.
- The Impact of Service Quality and Customer Commitment on Word of Mouth Communication-A Study on Indian Retail Outlets in ANVESAK category B journal-2016.
- Case Study: India & The Emerging Markets- Case Center: UK 2016.
- Case Study: The Volkswagen Emission Scandal: National Case Symposium Jaipuria Indore-2016.
- India: The Most Emerging Market in the World: AIB India 2016; Conference at IIM Indore (Double peer blind review).
- Emotional Intelligence amongst Management Students accepted for publication
- A paper on Jio Disruption.
- A case study on Jio Disruption.
- Digital advertising – A New Strategy for Business Management accepted for ICTBM 2018 conference.
RESEARCH EXPERIENCE:
Awarded PhD. from Devi Ahilya University on the topic “Retail Service Quality and Customer Commitment as Precedents to Word of Mouth Communication-A Study of Retail Outlets”
Paper on Alarming Trends in Substance Abuse among the Youth submitted for publication.
PASSION:
Teaching, Reading, Cooking.
MISSION:
Contribute to the society by guiding youth towards leading fulfilling lives and becoming useful members of the society.