Mr. Vilas Nair
- Assistant ProfessorSCHOOL OF RETAIL MANAGEMENT
- PGDM, M.com, Ph.D. (Management Pursuing)
Areas of expertise:
- Marketing, Sales Retailing & Brand Mangement
The acquaintance in Industry and academics, with Eighteen years of accomplished career track record of delivering sustaining revenue and profits in Retailing and FMCG sectors. Worked with the brand like Big Bazaar, Tata Tea, Fevicol. Expertise in Management and Sales technique. Previously endeavoured as Assistant Professor at SCMS Cochin School of business Cochin delivering the industrial experience and executing theory and practice to the budding managers.
Published various articles on a Private label, category management and consumer behaviour.
“Category management in food private label to enhance store loyalty.” for PhD in management from Bharathiar University, Coimbatore.
- Imparting Retailing experience through Consumer insights and innovations.
- Brand and Market study.
Transmitting knowledge and inspiring aspirants to understand and overcome the challenges faced by the retail industry. To make the learning environment filled with curiosity and inquiry through innovation and resources mobilization. To provide an ambience in which new ideas and creativity flourishes and from which researchers, leaders, entrepreneurs and innovators of tomorrow emerge.